Unless you have been living under a rock, or never left the shtetl, you most likely have already seen a T-shirt that reads “Ralph Lifshitz” populating on your Instagram feed. If the logo looks familiar, complete with the symbol of a buff—probably blonde!—polo player printed in the middle, you are not wrong: This is indeed the original name of Ralph Lauren who was born as Ralph Lifshitz in 1939. The top has already been scooped up by the likes of Jewish eccentrics such as writer Naomi Fry, stylist Mel Ottenberg, as well as offbeat Hollywood stars like Noah Segan, Sam Lerner and his gorgeous girlfriend Olivia Sui.